![]() ![]() Meanwhile, Spanish brand Mango has this week unveiled its new Committed Life collection, which uses organic and recycled cotton, recycled polyester and Tencel – a sustainable fabric made from wood cellulose. Last month, H&M launched a new campaign to support the sustainability of fashion called ‘Bring it on’. The campaign is inviting people to donate their used and worn clothes and accessories to any H&M shop, allowing for the fabrics to be re-used in order to create new garments. Across all of H&M’s product ranges, 20% are now made from more sustainable materials, with an overarching aim to increase this share every year. ![]() #Mango clothing driver#The collection is the latest driver in H&M’s move towards a more sustainable fashion future. The new H&M Conscious Exclusive collection will be available in around 160 stores worldwide, and online, from 20 April. New for this years’ #HMConsciousExclusive collection is the material BIONIC® – read more at /XQeE9GSVwp “It’s great to be able to show just what is possible with sustainable materials like we have done with the delicate plissé dress made of Bionic.” “For the design team at H&M, this year’s Conscious Exclusive is a chance to dream and create pieces that are both quirky and beautiful,” said H&M’s head of design and creative director Pernilla Wohlfahrt. The Swedish multinational has also developed a Conscious Exclusive fragrance made from organic oils. H&M’s ‘Conscious Exclusive’ range and Mango’s ‘Committed Life’ collection represent “a more sustainable future” for the turbo-charged clothing and textile industry, which remains one of the circular economy’s biggest pitfalls.Ĭonscious Exclusive, which includes a full clothing collection for men, women and kids, is made from H&M’s pioneering ‘Bionic’ material – a recycled polyester made from plastic shoreline waste. ![]()
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